Inspired by the first fragrance bottle designed in the shape of a heart, “The Heart” bag is de- signed in two sizes and comes in a variety of block colors, each one is adorned with the gold concentric heart motif.

Escada’s Global Design Director Niall Sloan explains:

“ I had this bag in mind before I joined ESCADA. The heart shape is something I found whilst researching the brand and it appeared time and time again most noticeably as the bottle of the first ESCADA fra- grance.
This is such a particular heart shape, with these concentric layers and no sharp points. It’s unique and I wanted it to become iconic, instantly recognizable as the ESCADA heart”

To further celebrate , Escada collaborated with Milan based illustrator Nina Maria Riedl, who wanted to combine heritage references with a modern medium, creating eye catching illustrations. The illustrations true to the Escada heritage, represent the original passion for color that founder Margaretha Ley had.

Crafted in Italy from the softest calfskin leather, The Heart Bag also comes in a choice of three luxurious fabrics, and beautiful hardware add the perfect finish.

#escadaheartbag #followyourheart

The beautifully hand- constructed heart is designed to attract attention and is strategically placed centre stage to re- enforce the powerful symbol of love.

ESCADA ambassadors, who live fearlessly ,are true to themselves and follow their heart first, take center stage at the Paris launch event.

Sonia Lyson,

María Fernández Rubíes Soler

Nina Wro @ninawro,

To make The Heart Bag yours, visit us at DiL boutique – 60 Tsimiski St. Thessaloniki or call, Tel: 2310 220800