MARELLA ART. 365 Spring Summer 2020
Minimal chic, seasonless, easy to mix, perfect synthesis of fashion and functionality, the Marella ART. 365 collection for Spring/Summer 2020 embarks on an even more dynamic and modern path, adding sportswear and glamorous touches for a problem-solving wardrobe.
The brand chooses as exceptional partner for this season the designer and photographer Ana Kraš, muse of the creative scene in New York. She becomes the model of the shooting and the creator of the Marella flagship store window in Milan.
“MARELLA
is a brand I grew up knowing of and it always has this classic and elegant sentiment to it.”
“For the window collaboration I wanted to translate that feeling. I used some of the shapes of the signature pattern of the ART. 365 collection and translated it into cut out shapes that are used in set design. The color palette is minimal, but warm bold colors contrast the black and white graphic frame of the collection.”
Manifesto sweatshirts, with glitter writing or in satin with all-over lettering and hood, trousers with rhinestones trimmed side bands to wear with t-shirts or matching blazers.
The new features embellish and don’t change a collection created to be seasonless, easy to wear and wash; they add different accents of modernity through silhouettes and creative patterns such as lettering and maxi ribbons.
Original patterns that decorate the fabric of sleeveless jumpsuits with cross-over necklines or with lapels, long jackets to wear as dresses, blouses, and shirt-waist dresses.
The red-thread
Elegance in black and white, as usual.
