penny black

  • Philoshophy
  • Current Season

Pennyblack signs a contemporary style which gathers all the strongest trends of the season with a modern yet practical and playful twist. The brand is divided into three labels, each with a strong identity, to style all the different moments in a woman’s day.

Pennyblack Black Label: from office hours to important meetings, it updates your workwear with a functional and smart everyday look. Pennyblack Grey Label: easy & trendy, it boasts casual yet cool ideas for leisure time. Pennyblack Pink Label: clean silhouettes, splashes of color and hi-tech fabrics for every special occasions, from ceremonies to parties.


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With an updated collection featuring gorgeous new volumes and shapes, the Spring/Summer 2018 Pennyblack campaign brings the lightness and fluidity of our materials to life.

Textured walls transform the set into the outdoor space of a Greek house, with bright white surroundings that are natural and minimalistic. In an environment brimming with sunlight that evokes the feeling of being on holiday, our models move with a relaxed and casual allure that embodies the new attitude of the Brand. There are no exceptions: our collection leads the way with touches of red and blue in design elements that ooze maritime charm.

For Spring/Summer 2018, Pennyblack is setting its sights on a smart-chic aesthetic for soft-silhouette garments, with oversized fits, wide sleeves and handkerchief shaping for dresses. From mixtures of blue and orange that create colour-block patterns, to the charming oriental micro flowers of our golden-trim bomber jacket, or even colourful foulard prints on stylish and relaxed fluid fabrics, bold and powerful colours and prints take centre stage this season.

Cotton satin Capri trousers, pencil dresses, shirts and tops feature attractive maxi, micro, multicolour and monocolour stripes for those fresh, comfortable looks. The strong visual impact of the menswear-inspired windowpane check pattern can be seen in a black and white print with positive and negative patterns, or with touches of yellow, red and blue, creating a graphic outfit with casual appeal.

Even more summery is the rope and knot theme printed all over on dresses and shirts. This theme appears in jacquard inlays on main sweaters, or as a 3D detail on jersey garments and knitwear.

The whole collection oozes mariniθre inspiration, with topwear that sees bateau-print blouses combine beautifully with Riviera-style t-shirts, and shirts enhanced by drawstrings that adjust the volumes of the sleeves. Everywhere you look, precise colours abound: a navy-blue trench coat with contrasting stitching, a sand-colour cotton parka and a cropped rubber jacket in yellow are just a few examples.

In addition, our accessories collection has evolved into an exquisite collection of necklaces and belts featuring nautically inspired maxi knots and flat sandals with plaited cord detailing. Our bags include a shopping bag with raffia-effect weave, which can be transformed into a small backpack with string shoulder straps, and a tumbled-effect hobo bag or a variety of primary colours.  This is a truly versatile and trailblazing collection that is not only perfect for the season, but offers your wardrobe an upgrade so that you’re ready for any occasion.